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Master Class: Economic Development

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CoursesMaster ClassesMaster Class: Economic Development
  • Chapter One: The Film Industry as an Economic Engine 11

    This chapter provides a deep dive look into the impact film commissions can have on local economies as well as review ways film commissions can measure economic impact

    • Lecture1.1
      Economic Industry Overview 15 min
    • Lecture1.2
      Implications for Film Commissions 10 min
    • Lecture1.3
      The Film Industry’s Hidden Economic Benefits 05 min
    • Lecture1.4
      Off Shoot Industries – The Supply Chain 10 min
    • Lecture1.5
      Development 10 min
    • Lecture1.6
      Assessing the Situation 30 min
    • Assignment1.1
      Jurisdiction SWOT Anaylsis 60 weeks
    • Lecture1.7
      Opportunities Assessments 10 min
    • Lecture1.8
      Moving the Opportunities Forward – Tools to Ensure Success 10 min
    • Lecture1.9
      Delivering the Message 15 min
    • Assignment1.2
      Three Levels of Opportunities 60 weeks
  • Chapter Two: Workforce Development 22

    This section fully explores the importance of work force development and how a film commission may become more involved in fortifying a strong work force in their area.

    • Lecture2.1
      About Workforce Development 10 min
    • Lecture2.2
      Principles of Workforce Development 10 min
    • Lecture2.3
      Workforce Development Techniques 05 min
    • Lecture2.4
      Labor Trends in the Film Industry 10 min
    • Lecture2.5
      Primary Activities: Producers/Content Creators 05 min
    • Lecture2.6
      Secondary Activities: Suppliers 05 min
    • Lecture2.7
      Tertiary Activities: Support Services 10 min
    • Lecture2.8
      Your Crew Base 10 min
    • Assignment2.1
      Identifying Your Crew Base Tiers 60 weeks
    • Lecture2.9
      Map Current Activity 10 min
    • Lecture2.10
      Industry Training: Guilds, Unions and Organizations 15 min
    • Lecture2.11
      Building your Workforce Development Program 05 min
    • Assignment2.2
      Create your Own Action Plan 60 weeks
    • Lecture2.12
      Building Local Industry 05 min
    • Lecture2.13
      Research 05 min
    • Lecture2.14
      Coordinate 05 min
    • Lecture2.15
      Level the Playing Field 05 min
    • Lecture2.16
      Associate 05 min
    • Lecture2.17
      Build an Audience 05 min
    • Lecture2.18
      Create Other Opportunities 10 min
    • Lecture2.19
      Film Fund 30 min
    • Lecture2.20
      Wrap Up 05 min
    • Assignment2.3
      Engaging the Local Industry 60 weeks
  • Chapter Three: Film Tourism 10

    While Film Tourism is hardly new, it has reached new levels of interest with an estimated 100 million tourists seeking to visit film location sites per year. Consequently, film commissions worldwide are trying (and many are succeeding) to capitalize on this unique offshoot of the film business and its potential economic impact on their jurisdictions.

    • Lecture3.1
      A Look at Film Tourism 10 min
    • Lecture3.2
      Viability as a Tourism Vehicle 10 min
    • Assignment3.1
      Area Film Tour Maps 60 weeks
    • Lecture3.3
      Film Tours 10 min
    • Lecture3.4
      Available Research and Success Stories 15 min
    • Lecture3.5
      The Case of Winter Sonata 05 min
    • Lecture3.6
      Residential Impacts 05 min
    • Lecture3.7
      Intelledtual Property Issues 10 min
    • Lecture3.8
      Regions View Film Tourism Differently 05 min
    • Assignment3.2
      Establishing a Tourism Activity 60 weeks
  • Chapter Four: Economic Development 9

    Once upon a time, it was possible to market a film destination based on the beauty of your locations, the depth and quality of your film infrastructure and your charming, persuasive personality. Today, there's rarely a phone call you'll receive that does not open with the words: "What incentives do you offer?" How you answer that question can determine how successful you are in attracting in production to your area.

    • Lecture4.1
      The Key Economic Models 10 min
    • Lecture4.2
      How Films are Financed 30 min
    • Lecture4.3
      The Probelm with Incentives 10 min
    • Assignment4.1
      Tax Outline Activity 60 weeks
    • Lecture4.4
      Outcomes 10 min
    • Lecture4.5
      Other Definitions 05 min
    • Lecture4.6
      Building Your Incentive Program 30 min
    • Lecture4.7
      Review Project Performance and Adjust 05 min
    • Assignment4.2
      Create an Incentive Model 60 weeks
  • Chapter Five: Economic Impact 16

    In this chapter we'll look at how a commission may demonstrate the value the film, entertainment and production industry brings to a community.

    • Lecture5.1
      Economic Impact Assessment Overview 10 min
    • Lecture5.2
      Understand the Local Economy First 10 min
    • Lecture5.3
      Limits to Basic/Non-Basic Approach 10 min
    • Lecture5.4
      Economic Multipliers 10 min
    • Assignment5.1
      Direct, Indirect and Induced Impact Activity 60 weeks
    • Lecture5.5
      How to Measure Economic Impacts 10 min
    • Lecture5.6
      Collecting Data 05 min
    • Lecture5.7
      The Research Challenge 10 min
    • Lecture5.8
      AFCI Location Production Expenditure Report 10 min
    • Lecture5.9
      Determining Economic Impact 10 min
    • Lecture5.10
      The Economic Multiplier 15 min
    • Lecture5.11
      Tracking Production Revenue 15 min
    • Lecture5.12
      The Economic Impact Report – What Should Be Included 10 min
    • Lecture5.13
      Things to Watch Out For 10 min
    • Lecture5.14
      Case Study Examples – “Eight Below” and “The Last Samurai” 30 min
    • Assignment5.2
      Economic Report: Key Elements and MisSteps 60 weeks
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